The Value Of Putting An About Author / Owner Page On Website
By: Richard Butler
Let me ask you a question, Do you buy from people you don't know? Sometimes only,
right? Do you believe the claims people make even if you don't know, hum only sometimes
right?
Just like you, many people and readers are curious about the creators and writers
of the products they buy and read.
In todays world, almost almost everyone have their own insights and perspective about
things. Lets say on the internet, even a newbie could give you his perspective about internet
marketing, but the question is, would you simply believe and agree? Of course not!
As you conduct a search in Search Engines, you probably saw a lot of websites that are
offering information about the keywords you typed in. And somehow, I do believe that you
don't value them equally.
With regards to internet marketing and reviewing of products, we normally visit blogs for
this kind of information because it can be good to get personal opinions.
People are born selective. They are very choosy. And they are bias because they only
listen to those they wanted to listen with.
I personally think when looking at a website it is important to look at the about page
or authors page.
Again, people don't easily believe that’s why they see the credentials of every marketer they
meet. They will browse the level of expertise, years of experience, life successes, and
previous earnings.
In short, an author page help provide and satisfy the curiosity that your readers
have.
So what does an Author Page consist of:
1.) Author Background.
2.) Achievements and Accomplishments
3.) Personal Credentials
4.) Personal Interests
5.) List of Business He / she is engaged with
6.) Personal Motto
7.) Mission / Vision to accomplish
This are just a few items which you can list on your Author Page.
This is by no means an exhaustive list of information which you can list however it's a good
start. You have the full authority and freedom to list anything you what on that page. But
listen, all data's that should be seen there should be all about you.
About the Author:
Richard Butler is a business life consultant who helps people set up and market their
websites.
He runs two successful websites:
http://www.ebits.ie
http://www.richardbutler.ie
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